Retrieval-Oriented Knowledge for Click-Through Rate Prediction

no code implementations • 28 Apr 2024 • Huanshuo Liu, Bo Chen, Menghui Zhu, Jianghao Lin, Jiarui Qin, Yang Yang, Hao Zhang, Ruiming Tang

Specifically, a knowledge base, consisting of a retrieval-oriented embedding layer and a knowledge encoder, is designed to preserve and imitate the retrieved & aggregated representations in a decomposition-reconstruction paradigm.

Click-Through Rate Prediction Contrastive Learning +2